The Benefits of Scheduling Blog Posts and Social Media

Benefits of Scheduling Blog Posts & Social Media

There have been a few debates on Twitter as to whether it is a good idea to schedule blog posts and social let alone admit to that fact that you do it.  Personally, I schedule every post I write. Even this one is scheduled!

If I published every post at the same time that I have written it, you would have 4 posts a day for 3 days and then nothing for a week and a half.  You see the dilemma. But there are ways to tackle this issue. One of them is by scheduling your posts…


  • You can write as many posts as you like in a day without spamming your readers.
  • Posts can be promoted on social media at certain times of the day without spamming your followers.
  • There will be some consistency – no more 3 posts in one day!
  • You can blog when you’re not physically blogging.
  • You save time all round. 30 mins of scheduling social media once your post is scheduled is easier than doing it live.
  • Posts can be varied by topic. You may photograph 4 beauty posts in a day but publish them across a month putting other posts in between.
  • It helps you with writer’s block. With a log of 7 posts scheduled you have time before you need to find something else to write.
  • Hootsuite allows you to schedule on Facebook and Twitter as well as various other social media at the same time. You don’t have to switch between accounts!

Do you schedule your posts? What benefits do you get from doing so, if you do it at all? 

Owner of this little blog! A lover of coffee, Disney and old stuff, blogging about my loves, passions and opinions.


  • Reply Jess January 14, 2016 at 12:42 pm

    I schedule pretty much everything, too – it’s the only way I can manage to post consistently and, like you say, it means it’s easier to space out your posts and mix things up a bit more! I do occasionally find myself finishing off a post on the day it’s due to go live, but I usually try to have things scheduled at least a few days in advance 🙂
    Fab post! I don’t know why scheduling would be frowned upon – surely it’s just a case of what works for the individual!?

    Jess xo

    • Reply Laura January 15, 2016 at 10:27 am

      I don’t know why people have a problem with it either. It makes my life a lot easier haha xx

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